Custom Mattress Outlet, Inc.
Family Owned and Operated since 1978
My Grandfather Bud Doetsch started Custom Mattress back in 1978. We used to manufacture beds in the building next door to us (now Custom Financial) and my grandfather sold the manufacturing part of the business and it moved out to New Haven.
My Uncle Gabe and Aunt Margie purchased the retail store from my grandfather back in 1995. And around that time the famous tag line was born. Gabe kept getting friends and random people coming up to him and telling him that they purchased a mattress at his store on Illinois Rd, or other various locations around Fort Wayne. So Gabe was talking to somebody about producing a new commercial, and they were thinking about how to get people to Goshen Rd. and that's when he came up with "If You're Not On Goshen Rd, You're In The WRONG Place". With Gabe's Tennessee accent the tag line stuck. It is now one of the most recognizable slogans in North East Indiana.
I (Jared) Purchased the business from my Uncle Gabe and Aunt Margie in 2005. Since then we have done a lot of remodeling (new parking lot, new signage, ect.) We have added one of the top mattress companies to our already great selection Tempurpedic. And we are continuing to grow every year.
